With the Ecofont, we hope to increase environmental awareness. Some ideas are:
• End-users: print only when necessary, use a modern, efficient printer and use unbleached paper.
• Graphic designers: use modern colour separation techniques to avoid unnecessary wastage in ink. In paper choice, take the environment into account.
• (Offset) printers: avoid modern laser techniques that make ink indivisible from the paper. Keep an eye on innovations, such as plant-based ink.
• Printer manufacturers: invest in environment-conscious innovation.